I purchased this item in Costa Rica and was very impressed with the protection it provided from the sun, so I was very glad to see it available at kosmhop. It is a smooth creme that becomes invisible once applied. It is also available in a tinted form which I found too dark for my fair complexion. I mixed the two and obtained a lighter color that gives a slightly tanned appearance so I didn't feel super white when I first hit the beach. It also seems to go a long way. A tube of plain creme and a tube of tinted creme lasted the whole summer and beyond when I applied it to my face, neck and upper chest every day. I don't need SPF 50 on my arms and legs. (I noticed in Costa Rica it is labelled SPF 100!) .